There are multiple strategies to enhance your email marketing ROI:
A/B Testing: Experiment with different subject lines, content, and CTAs to see what works best. Automation: Use email automation to send timely and relevant messages based on user behavior. Analytics: Track and analyze metrics to understand whatâs working and what needs improvement. Mobile Optimization: Ensure your emails are mobile-friendly, as a significant portion of users access emails via mobile devices. Engaging Design: Use visually appealing designs to capture attention and encourage action.