How Can You Measure the Effectiveness of a Simple Email Design?
To measure the effectiveness of your email design, focus on the following metrics: - Open rate: Indicates how many recipients opened your email. - Click-through rate (CTR): Shows the percentage of recipients who clicked on a link within your email. - Conversion rate: Measures how many recipients completed the desired action, such as making a purchase or filling out a form. - Bounce rate: Indicates how many emails could not be delivered. - Unsubscribe rate: Shows how many recipients opted out of your email list after receiving your email.