How Can You Use Paid Advertising to Support Email Marketing?
Paid advertising can significantly boost your email marketing efforts by expanding your reach and attracting new subscribers. Hereâs how:
1. Lead Generation Ads: Use platforms like Facebook and Google to run ads specifically designed to capture email leads. 2. Retargeting: Implement retargeting campaigns to remind visitors who havenât subscribed yet to join your email list. 3. Promote Exclusive Offers: Use paid ads to promote exclusive offers available only to email subscribers, encouraging more sign-ups.