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How Can You Use Paid Advertising to Support Email Marketing?

Paid advertising can significantly boost your email marketing efforts by expanding your reach and attracting new subscribers. Here’s how:
1. Lead Generation Ads: Use platforms like Facebook and Google to run ads specifically designed to capture email leads.
2. Retargeting: Implement retargeting campaigns to remind visitors who haven’t subscribed yet to join your email list.
3. Promote Exclusive Offers: Use paid ads to promote exclusive offers available only to email subscribers, encouraging more sign-ups.

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