Data breaches can have significant implications for email marketing campaigns. Some of the key impacts include:
- Loss of Trust: Subscribers may lose trust in your brand if their personal information is compromised. - Legal Consequences: Breaches can result in legal actions and hefty fines, especially with regulations like GDPR and CCPA in place. - Financial Loss: The costs associated with a data breach can be substantial, including legal fees, notification costs, and potential loss of business.