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How does an Email Marketing Specialist measure the success of a campaign?

Success in email marketing is measured using various key performance indicators (KPIs), such as:
Open rate: The percentage of recipients who opened the email.
Click-through rate (CTR): The percentage of recipients who clicked on a link within the email.
Conversion rate: The percentage of recipients who completed a desired action, such as making a purchase or filling out a form.
Bounce rate: The percentage of emails that could not be delivered to the recipient's inbox.
Unsubscribe rate: The percentage of recipients who opted out of receiving future emails.
Revenue generated: The total amount of sales attributed to the email campaign.

Frequently asked queries:

What skills are essential for a successful Email Marketing Specialist?
How does an Email Marketing Specialist measure the success of a campaign?
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