How Does Database Performance Impact Email Deliverability?
The performance of your database can directly impact email deliverability in several ways:
1. Speed: Slow databases can delay email sending, affecting the timeliness of your campaigns. 2. Accuracy: Poor data quality can result in high bounce rates and spam complaints, damaging your sender reputation. 3. Segmentation: Inefficient databases may struggle with complex segmentation, leading to less targeted and less effective campaigns.