cost and time investment

How Much Time Should You Invest?

The time investment in email marketing varies depending on the scale and complexity of your campaigns. Here's a breakdown:
Campaign Planning: Initial planning, which includes audience segmentation and goal setting, can take several hours to several days.
Content Creation: Crafting compelling copy and designing visually appealing emails can take anywhere from a few hours to a week, depending on the complexity.
Automation: Setting up automated workflows can be time-intensive initially but saves significant time in the long run.
Analysis and Optimization: Regularly reviewing performance metrics and tweaking campaigns can take a few hours each week.

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