Finding the right frequency for student emails is a balancing act. Too many emails can lead to fatigue and unsubscribes, while too few can result in missed opportunities for engagement. Consider the following guidelines:
1. Weekly Updates: A weekly newsletter can keep students informed without overwhelming them. 2. Event-Driven Emails: Send additional emails for special events, deadlines, or important announcements. 3. Segmented Campaigns: Tailor frequency based on student segments, such as first-year students, seniors, or specific majors.