How to Analyze Customer Data for Campaign Performance?
Analyzing customer data can help you understand how well your campaigns are performing. Key metrics to focus on include:
Open Rates: The percentage of recipients who opened your email. Click-Through Rates: The percentage of recipients who clicked on a link within your email. Conversion Rates: The percentage of recipients who completed a desired action, such as making a purchase. Bounce Rates: The percentage of emails that were not delivered.