To analyze email campaign performance, follow these steps:
Collect Data: Use email marketing software to gather data on key metrics. Segment Your Audience: Break down your audience into segments to understand different behaviors and preferences. Compare Metrics: Evaluate different metrics to get a comprehensive view of your campaign's effectiveness. Identify Trends: Look for patterns and trends that can inform your future strategies. Benchmark Performance: Compare your metrics against industry benchmarks to see how you stack up.