Once you have collected NPS survey data, the next step is to analyze it: - Calculate the NPS: Subtract the percentage of Detractors (scores 0-6) from the percentage of Promoters (scores 9-10). Passives (scores 7-8) do not affect the NPS. - Identify Trends: Look for patterns in the feedback. Are there common issues raised by Detractors? Are there features frequently praised by Promoters? - Segment Feedback: Analyze feedback based on customer segments to tailor improvements and marketing strategies for different groups.