When selecting a free email marketing tool, consider the following factors:
Ease of Use: Choose a tool with an intuitive interface and easy setup. Features: Look for essential features like email templates, automation, and segmentation. Limitations: Be aware of any limitations such as the number of subscribers or emails you can send per month. Integration: Ensure the tool integrates with other software you use, like CRM or e-commerce platforms. Customer Support: Check if the tool offers adequate customer support, even for free users.