Sign-Up Forms One of the most common ways to collect subscriber information is through sign-up forms on your website or social media pages. Make sure the forms are simple and ask for only essential information to encourage more sign-ups.
Surveys and Polls Surveys and polls can be used to gather more detailed information about your subscribers. This can include their preferences, opinions, and interests, which can be used to create more personalized content.
Website Analytics Tools like Google Analytics can provide a wealth of behavioral data. You can track how users interact with your website, which pages they visit, and how long they stay. This data can be used to segment your audience and tailor your email content.