Designing a simple layout involves a few key principles:
1. Use White Space: White space, or negative space, helps to reduce clutter and makes the email content more digestible. 2. Consistent Fonts and Colors: Use a limited number of fonts and colors to maintain a clean and cohesive look. 3. Visual Hierarchy: Organize content in a way that guides the reader's eye to the most important elements first. 4. Images: Use images sparingly and ensure they are relevant to the content. Avoid large images that can slow down load times.