opt in vs. opt out

Why is Opt-In Considered More Ethical?

Opt-in is generally viewed as more ethical because it respects user privacy and preferences. The user has explicitly agreed to receive emails, which builds trust and ensures higher engagement rates. Moreover, opt-in practices are compliant with various legal regulations like the General Data Protection Regulation (GDPR) and the CAN-SPAM Act.

Frequently asked queries:

Why is Opt-In Considered More Ethical?
What are the Benefits of Opt-In?
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When is Opt-In More Effective?
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