Deliverability is crucial to ensure your emails reach the intended recipients' inboxes. Follow these tips:
Clean List: Regularly clean your email list by removing inactive or invalid email addresses. Authentication: Implement email authentication protocols like SPF, DKIM, and DMARC to boost your sender reputation. Engagement: Focus on engagement by sending relevant content and avoiding spammy practices that could lead to blacklisting. Testing: Test your emails for different devices and email clients to ensure they display correctly.