High deliverability is crucial for the success of your email marketing campaigns. Here are some settings to focus on:
1. Authentication: - SPF, DKIM, and DMARC: Ensure these authentication protocols are correctly set up to improve your email's legitimacy.
2. Clean List Management: - Remove Inactive Subscribers: Regularly clean your email list by removing inactive subscribers to maintain a healthy sender reputation.
3. Content Quality: - Avoid Spam Triggers: Adjust your content settings to avoid using trigger words that may flag your email as spam.