How to Evaluate the User-Friendliness of an Email Marketing Platform?
When evaluating the user-friendliness of an email marketing platform, consider the following questions:
Is the interface intuitive and easy to navigate? Does it offer a drag-and-drop builder? Are there customizable templates available? How comprehensive and user-friendly is the analytics dashboard? Does the platform support easy segmentation and personalization? Is customer support readily available to assist with any issues?