identify bottlenecks

How to Identify Bottlenecks in Email Marketing?


Analyze Open Rates: Low open rates could indicate issues with subject lines, sender reputation, or timing.
Monitor Click-Through Rates (CTR): Poor CTR may suggest that your content isn’t engaging or your call-to-action (CTA) isn’t compelling enough.
Evaluate Conversion Rates: If subscribers open and click your emails but don’t convert, there may be a disconnect between your email content and your landing page.
Check Bounce Rates: High bounce rates could be a sign of an outdated or poorly maintained email list.
Assess Unsubscribe Rates: Frequent unsubscribes might indicate that your content isn’t relevant or that you’re sending emails too frequently.

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