Identifying relevant keywords for your email campaigns involves several steps:
Understand Your Audience: Knowing the preferences and behaviors of your target audience helps in choosing the right keywords that resonate with them. Use Keyword Research Tools: Tools like Google Keyword Planner or SEMrush can provide insights into popular search terms and trends. Analyze Competitors: Look at what keywords your competitors are using in their email campaigns and see which ones are most effective. Leverage Analytics: Use analytics from past email campaigns to identify which keywords led to higher engagement and conversions.