Improving your email marketing metrics requires a combination of strategic planning, content optimization, and ongoing testing. Here are some tips:
Segment your audience to send more targeted and relevant emails. Craft compelling subject lines to increase open rates. Use clear and strong call-to-actions (CTAs) to boost click-through rates. Ensure your emails are mobile-friendly. Regularly clean and update your email list to reduce bounce rates. A/B test different elements of your emails to see what works best.