To avoid the pitfalls of an inconsistent sending schedule, consider the following tips:
Plan Ahead: Create a detailed email marketing calendar outlining when and what you will send. Segment Your List: Use segmentation to tailor your sending schedule to different groups within your audience. Automate: Utilize email marketing automation tools to ensure your emails are sent consistently, even if you're busy. Monitor Performance: Regularly review your email metrics to understand the best times and frequencies for sending emails to your audience.