How to Measure the Success of Email Marketing in LMS?
Measuring the success of your email marketing efforts in an LMS involves tracking several key metrics:
Open Rates: The percentage of recipients who open your emails. Click-Through Rates (CTR): The percentage of recipients who click on links within your emails. Conversion Rates: The percentage of recipients who take a desired action, such as completing a course or signing up for a new one. Engagement Rates: The level of interaction with your emails, such as replies and forwards. Unsubscribe Rates: The percentage of recipients who opt out of your email list.