How to Measure the Success of Holiday Email Campaigns?
Measure success through various metrics such as: - Open Rates: The percentage of recipients who open your email. - Click-Through Rates (CTR): The ratio of users who click on a link compared to the number of total users who view the email. - Conversion Rates: The percentage of recipients who complete a desired action, like making a purchase. - Revenue Generated: The total sales generated from your email campaigns. - Bounce Rates: The percentage of emails that could not be delivered.