To gauge the effectiveness of your monthly email campaigns, track the following key metrics:
Open Rate: The percentage of recipients who open your email, indicating the effectiveness of your subject lines and sender reputation. Click-Through Rate: The percentage of recipients who click on links within your email, reflecting the relevance and appeal of your content. Conversion Rate: The percentage of recipients who complete a desired action, such as making a purchase or signing up for a webinar. Bounce Rate: The percentage of emails that were not delivered, highlighting potential issues with your email list quality. Unsubscribe Rate: The percentage of recipients who opt-out of your email list, providing insights into your audience's content preferences.