To measure the success of your content plan, track key metrics such as:
Open rate: The percentage of recipients who open your email. Click-through rate (CTR): The percentage of recipients who click on a link within your email. Conversion rate: The percentage of recipients who take a desired action, such as making a purchase. Bounce rate: The percentage of emails that were not delivered successfully. Unsubscribe rate: The percentage of recipients who opt out of your email list.
Analyzing these metrics helps you identify what works and what doesn't, allowing you to refine your content strategy over time.