To measure the success of your email copy, track the following metrics:
Open Rate: The percentage of recipients who open your email. Click-Through Rate (CTR): The percentage of recipients who click on a link within your email. Conversion Rate: The percentage of recipients who take the desired action, such as making a purchase or signing up for an event. Bounce Rate: The percentage of emails that couldnât be delivered. Unsubscribe Rate: The percentage of recipients who opt out of your mailing list.