To determine the effectiveness of your freebie, track the following metrics:
Conversion Rate: The percentage of visitors who download your freebie after visiting the landing page. Email Open Rates: Measure the open rates of emails sent to subscribers who downloaded the freebie. Engagement: Assess how engaged the new subscribers are by tracking metrics such as click-through rates and time spent on subsequent emails. Customer Acquisition: Track how many new customers you acquire as a direct result of the freebie campaign.