Planning an email marketing project involves several steps:
Define Objectives: What do you aim to achieve? Is it customer acquisition, retention, or brand awareness? Segment Your Audience: Who are you targeting? Use demographics and behavioral data to create segments. Content Creation: What type of content will you send? Will it be newsletters, promotional offers, or educational articles? Select Tools: Which email marketing platforms like Mailchimp or Constant Contact will you use? Set Timelines: When will you send the emails? Create a calendar to schedule your campaigns.