How to Segment Your Email List for Local Campaigns?
Segmentation is essential for effective Local Email Marketing. Here are some strategies:
Geographic Segmentation: Segment your list based on location data such as city, state, or zip code. Behavioral Segmentation: Use data on past purchases, website activity, and engagement to tailor your messages. Demographic Segmentation: Consider factors like age, gender, and income level to personalize your campaigns further.