How to Protect Against Cyber Attacks in Email Marketing?
Businesses can take several measures to protect themselves against cyber attacks:
Email Authentication: Implementing protocols such as SPF, DKIM, and DMARC to verify the legitimacy of incoming emails. Employee Training: Educating staff about recognizing and responding to phishing attempts and other email-based threats. Regular Software Updates: Keeping email marketing platforms and related software up to date to patch vulnerabilities. Strong Password Policies: Enforcing the use of strong, unique passwords and multi-factor authentication for accessing email systems. Monitoring and Reporting: Continuously monitoring email activities for suspicious behavior and promptly reporting any incidents.