To use absolute metrics effectively, it's important to collect and analyze these data points regularly. Here are some tips:
Track Consistently: Regular tracking helps you understand trends and patterns over time. li> Set Benchmarks: Use historical data to set benchmarks for future campaigns. Segment Your Data: Segment your data by different criteria such as time periods, audience demographics, or campaign types to gain deeper insights. Integrate with Other Metrics: Combine absolute metrics with relative metrics to get a more comprehensive view of your performance.