Warming up a dedicated IP is a process that involves gradually increasing the volume of emails sent from the new IP address to build a positive reputation with ISPs. Here's a basic strategy:
1. Start Small: Begin by sending a small number of emails to your most engaged subscribers. This helps to build a positive sending history. 2. Gradual Increase: Gradually increase the number of emails sent each day or week. Avoid sudden spikes in volume, as this can trigger spam filters. 3. Monitor Performance: Keep an eye on your email metrics such as open rates, bounce rates, and spam complaints. Adjust your sending practices based on these metrics to ensure a healthy IP reputation.