There are several types of marketing messages commonly used in email marketing:
Promotional Emails: Focus on special offers, discounts, and promotions to encourage immediate purchases. Newsletters: Provide valuable content, updates, and news to keep your audience informed and engaged. Welcome Emails: Sent to new subscribers to introduce your brand and set expectations. Transactional Emails: Automatically sent after a specific action, such as a purchase confirmation or shipment notification. Re-engagement Emails: Aim to win back inactive subscribers with targeted offers or content.