What Are Some Best Practices for Color Contrast in Emails?
Use High Contrast Colors: Ensure that there is a significant difference in brightness between your text and background. Dark text on a light background or light text on a dark background usually works best. Test with Real Users: It's always a good idea to test your emails with a diverse group of users to ensure readability and accessibility. Avoid Color-Only Indicators: Use other indicators like bold text or icons to convey important information, as relying solely on color can be problematic for color-blind users. Follow Accessibility Standards: Adhere to WCAG guidelines to ensure your emails are accessible to everyone.