What Are Some Best Practices for Maintaining Clarity and Simplicity?
Some best practices include:
Keep it short: Aim for brevity in both the subject line and body text. Use visual aids: Employ images and infographics to break up text and illustrate points. Consistent formatting: Use a consistent font style, size, and color scheme. One CTA: Limit your email to one primary call-to-action to avoid overwhelming the recipient. Test readability: Read your email out loud or use readability tools to ensure it’s easy to understand.