What Are Some Challenges of Using RSS Feeds in Email Marketing?
While integrating RSS feeds can be highly beneficial, there are a few challenges to consider:
Formatting Issues: RSS feeds can sometimes cause formatting inconsistencies within your emails, requiring extra attention to design. Content Control: You have less control over the specific content that appears in your emails, as it is automatically pulled from the RSS feed. Relevance: Not all RSS feed content may be relevant to your entire subscriber list, potentially leading to disengagement.