What Are Some Examples of Successful Game-Based Email Campaigns?
Several brands have successfully integrated games into their email marketing campaigns: 1. Starbucks: Starbucks used a spin-to-win wheel in their emails to offer customers discounts and prizes, resulting in higher engagement and sales. 2. Sephora: Sephora launched a beauty quiz in their email campaign to recommend products based on user preferences, leading to personalized customer experiences and increased conversions. 3. Nike: Nike used a trivia game in their email campaign to educate customers about their products while making the experience enjoyable, boosting brand loyalty.