protected health information (phi)

What are the Best Practices for Email Marketing with PHI?

Here are some best practices for handling PHI in email marketing:
Consent: Always obtain explicit consent from individuals before sending them emails containing PHI.
Minimal Data: Only include the minimum necessary information to achieve the email's purpose.
Secure Platforms: Use secure email platforms that comply with HIPAA standards.

Frequently asked queries:

What is Protected Health Information (PHI)?
Why is PHI Important in Email Marketing?
How Can Email Marketing Comply with HIPAA?
What are the Best Practices for Email Marketing with PHI?
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