What are the Best Practices for Partition Recovery?
Effective partition recovery requires a combination of strategies:
Segmentation: Create a separate segment for inactive subscribers to target them with customized content. Re-engagement Campaigns: Send a series of re-engagement emails to win back inactive subscribers. These emails can include special offers, personalized content, or a simple survey asking for feedback. Content Optimization: Ensure your content is relevant, valuable, and engaging to encourage subscribers to re-engage with your emails. Testing and Analysis: Continuously test different strategies and analyze the results to find what works best for your audience.