Some best practices for regularly updating data include:
1. Automated Data Syncing: Use tools and integrations to automate the syncing of data between your email marketing platform and other systems. 2. Data Validation: Implement validation processes to ensure the accuracy and quality of your data. 3. Permission-Based Updates: Always obtain permission from subscribers before making significant changes to their data or preferences. 4. Regular Audits: Conduct regular audits of your data to identify and correct any inaccuracies or outdated information. 5. Feedback Loops: Utilize feedback loops from email service providers (ESPs) to keep track of bounces, complaints, and unsubscribes.