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What Are the Best Practices for Using Data in Email Marketing?

To effectively use data in email marketing, follow these best practices:
- Data Quality: Ensure your data is accurate and up-to-date.
- Compliance: Adhere to data privacy laws and regulations such as GDPR and CAN-SPAM.
- Automation: Use email marketing platforms to automate personalized and segmented email campaigns.
- Testing: Continuously test and optimize your emails based on performance data.

Frequently asked queries:

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