While growth in email marketing is desirable, it is not without challenges. Common obstacles include:
List Fatigue: Overloading your subscribers with too many emails can lead to disengagement and higher unsubscribe rates. Deliverability Issues: Ensuring that your emails reach the recipientâs inbox and not the spam folder is crucial. Data Privacy Regulations: Compliance with laws like GDPR and CAN-SPAM is necessary to avoid legal issues. Content Relevance: Keeping your content fresh and engaging requires continuous effort and creativity.