Despite its advantages, email customization does come with its own set of challenges:
Data Privacy: Ensuring compliance with regulations like GDPR and CCPA when collecting and using personal data. Data Accuracy: Maintaining up-to-date and accurate data to ensure the relevance of your customized emails. Technical Complexity: Implementing advanced customization techniques may require sophisticated tools and technical know-how. Resource Intensive: Customization can be time-consuming and may require additional resources for data analysis and content creation.