Compromised quality can have several negative impacts:
Reduced Engagement: Poor quality emails lead to lower open rates and CTRs, diminishing the effectiveness of your campaigns. Damage to Reputation: Consistently low-quality emails can damage your brand's reputation and reduce customer trust. Increased Spam Complaints: Irrelevant or poorly crafted emails are more likely to be marked as spam, affecting your sender reputation and deliverability. Lower ROI: Ineffective campaigns result in wasted resources and lower returns on your marketing investment.