What are the Consequences of Ignoring Mutual Agreement?
Ignoring mutual agreement can lead to several negative consequences:
Legal Penalties: Non-compliance with regulations like GDPR and CAN-SPAM can result in significant fines and legal actions. Damage to Sender Reputation: Sending unsolicited emails can lead to a poor sender reputation, causing your emails to be marked as spam. Loss of Trust: Recipients who feel their consent has been violated are likely to lose trust in your brand, potentially leading to a decline in customer loyalty.