What Are the Consequences of Neglecting the Audience?
Neglecting your audience can have severe consequences for your email marketing efforts. These include:
Low Open Rates: If your emails are irrelevant, subscribers are less likely to open them. High Unsubscribe Rates: Subscribers will leave your list if they feel that your emails do not provide value. Spam Complaints: Neglected subscribers may mark your emails as spam, affecting your sender reputation. Poor Conversion Rates: Irrelevant content does not drive action, leading to lower sales or conversions.