1. Clear Subject Line: Your [subject line]() should be direct and to the point. It should give the reader a clear idea of what the email is about. 2. Strong Opening: Start with a bang. Your opening sentence should grab attention and summarize the main point. 3. Focused Content: Stick to one main idea or call to action. Avoid packing too much information into one email. 4. Bullet Points and Subheadings: These make your email easier to scan and help to break up the text. 5. Call to Action (CTA): Make your CTA clear and direct. It should be easy for the reader to understand what you want them to do next.