What are the Types of Cookies Used in Email Marketing?
There are several types of cookies used in email marketing:
Session Cookies: These cookies are temporary and are deleted when the user closes their browser. They are used to track user activity during a single session. Persistent Cookies: These cookies remain on the user's device for a set period or until they are manually deleted. They are used to remember user preferences and login details. Third-Party Cookies: These cookies are set by a domain other than the one the user is visiting. They are often used for tracking and advertising purposes.