What are Throttle Limits and Why are They Important?
Throttle limits control the rate at which emails are sent from your server. Setting appropriate limits is crucial to avoid overwhelming recipient servers and getting blacklisted. Common strategies include:
Rate Limiting: Limit the number of emails sent per hour or per day to stay within ISPs' acceptable thresholds. Batch Sending: Divide your email list into smaller batches and send them at intervals to distribute the load evenly. Monitoring: Continuously monitor bounce rates and adjust sending limits to maintain optimal deliverability.